Obramat (2024) — TV campaign

Obramat, Spain’s leading retail brand for construction, announced their new catalog—often referred to as “The Bible” by construction professionals—with a 30-second ad filmed entirely inside a handyman’s van. The ad captures the journey of the 2023 catalog over the course of a year.


Production company:
MCNULTY

Agency:
La Despensa

Directed by:
Rodrigo Rodríguez

Cinematographer
Rafa Arroyo

Art director
Valerie Moso

Costume designer
María Brotons

Sound mix
Sonomedia

Colorist
Álvaro García